Archive for September, 2008

Deciding on Your Membership Model

Tuesday, September 30th, 2008

Hi Fellow Profit Masters… Randy here…

Here’s where you get a handle on what types of membership sites work for the internet marketer. This is the fourth of fifteen articles we’ll be publishing in our Membership Site series. If you have found it useful, please refer a friend. Sharing is fun.

So let’s get started on membership models. The model you decide upon for your membership site is of the utmost importance and the one you choose depends upon your objectives. There are basically two types of membership sites. There are free sites and there are paid for sites. The two types of membership sites have one thing is common. Their memberships are made up of people who share a common need or have a common interest.

You can, of course, buy a domain, set up a website and not charge for memberships but choose who to admit and who not to admit. Or you can just set up a site on an already established network. Two examples of free membership sites are Group sites on MSN and groups on Yahoo. It costs nothing to set these sites up and there is no charge at all for a person to join.

There are no paid administrators or moderators. Each site sets its own rules for how to join and the code of conduct for the site. The site topics are many and varied. There are many “support” sites for those with health problems or concerns and for those who have suffered the loss of loved ones. There are sites for those who are passionate about crafts like quilting or wood working. There are sites for those who love to travel. There are sites for different age groups from teens to seniors. The sites include chat software and a limited amount of space for posting pictures, documents and links per member. The free sites do not have such things as access to specialized data or lists. They don’t give access to such things as music lessons.

Paid for membership sites are set up by businesses or individuals with the objective of making money by supplying hard to find information, access to specialized data or lists, or instruction in various fields. Membership sites are owned and operated by people who either own the sites or who are hired by the site owners to monitor and administer them. The topics for paid for membership sites are even more varied than the free sites and certainly more specialized.

Stay tuned for Article #5 “Suggested Membership Site Themes”

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The Different Types of Membership Sites

Friday, September 19th, 2008

Hi Fellow Profit Masters… Randy here…

Here’s a quick note of interest. Mike Filsaime’s Traffic Fusion launched a few days ago. He still has some spots left AND he’s condesended to offer a 4 Pay Plan for the package. So if you visited the Traffic Fusion site and loved the product but thought it was our of your pocket book, then take another look. Here’s the link to Traffic Fusion’s 4 Pay Plan.

As promised here’s yet another post on membership sites in general. But in this post we’ll be a tad more specific. In the next article, we’ll discuss membership models and the right one for your needs. Stay tuned…..

There are basically two types of membership sites. There are free sites and there are paid for sites. The two types of membership sites have one thing is common. Their memberships are made up of people who share a common interest or have a common need.

You can, of course, buy a domain, set up a website and not charge for memberships but choose who to admit and who not to admit. This is done when the profit is intended to come from sales to members after they join the site. There are free network sites that might be used for your purposes. Two examples of free membership sites are Group sites on MSN and groups on Yahoo. It costs nothing to set these sites up and there is no charge at all for a person to join. There are no paid administrators or moderators.

Each site sets its own rules for how to join and the code of conduct for the site. The site topics are many and varied. There are many “support” sites for those with health problems or concerns and for those who have suffered the loss of loved ones. There are sites for those who are passionate about crafts like quilting or woodworking. There are sites for those who love to travel. There are sites for different age groups from teens to seniors. The sites include chat software and a limited amount of space for posting pictures, documents and links per member. The free sites do not have such things as access to specialized data or lists. They don’t give access to such things as music lessons.

Paid for membership sites are set up by businesses or individuals with the objective of making money by supplying hard to find information, access to specialized data or lists, or instruction in various fields. Membership sites are owned and operated by people who either own the sites or who are hired by the site owners to monitor and administer them. The topics for paid for membership sites are even more varied than the free sites and certainly more specialized.

Stay tuned for Article #4 “Deciding on Your Membership Model”

Want to get regular updates on this series? Then fill in the form below and I’ll nudge you when I post it:


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Why Start a Membership Site?

Monday, September 15th, 2008

Hi Fellow Profit Masters… Randy here..

As I promised, here is installment 2 of the Membership Site Series. Please share it with your friends and associates. Heads up… we’ll be covering the different types of membership sites in the upcoming post. Also, just as a reminder, Mike Filsaime’s TrafficFusion debuts tomorrow, 16 September,2008. If you haven’t gone to his site and watched the video, then shame on you! It’s definately worth the time! Here’s the link to TrafficFusion and the superb video presentation.

Now for the Membership Site post I promised…..

Here’s a cold, hard fact.. People are willing to pay for online content. In fact, the “Online Publishers Association” said that pay-for content is emerging as a hot revenue model. Business content, personals/match making, and entertainment are the hottest niches. But even smaller niches, like DVD authoring, sports coaching, marketing services, and dieting are producing profits.

You can sell subscriptions for online content with your own membership site? Selling online content by way of a password protected website has become big business. Not only is it fast to set up, but the start-up and running costs are minimal. Work from home entrepreneurs and big businesses alike are tapping into this new-found revenue source.

Less than nine percent of online users currently pay for online content. This means the market is wide open for the savvy entrepreneur. Paying for content in 2005 was more than 5 times what it was in 2004. That’s a whopping 500% growth! Those who capture the market first in their niche will have the obvious advantage and it’s an international market, so anyone can play.

One of the great things about starting a membership site is you can take your hobby, specialized knowledge or profession and turn it into a profitable business. Your challenge will be finding exclusive content. You can start it part time but it will likely develop into a full time business.

Planning for and setting your site up for auto-responders, automated sign-ups, credit card processing, automated cancellations, etc is all part of a successful membership website. Starting and running a membership site can be a lot of fun and very exciting, however you need to know what’s involved in setting one up, and then managing it effectively.

This whole process can seem a bit daunting. However, as complex as this seems, many companies offer a low cost, easy-to-use software solution. This makes it possible for almost anyone to start and market a membership site at a very low cost.

Stay tuned for Article #3 “The Different Types of Membership Sites”

Want to get regular updates on this series? Then fill in the form below and I’ll nudge you when I post it:

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Click on this link so you won’t forget to head over to the TrafficFusion website and check out their killer video!

Hyperjava – Slick New Tool

Saturday, September 13th, 2008

Hi Fellow Profit Masters… Randy here…

Now I know that I owe you the next installment of my Membership Site series. It’ll be on the way shortly. But I just HAD to pass this goodie on to all y’all! I got a quick look at Mike Filsaime’s newest product. It rocks! So I just had to share…

I just spent some time looking over Mike newest product. It ain’t out yet, as a matter of fact. It will be hitting the web on the Sixteenth of September,2008. Pardon the hyperbole, but this one will blow you away! Features, features, and more features. If you do affiliate marketing or product marketing, you’ll need to try this puppy. At least check out the killer video that demo’s the product.

Mike’s calling it TrafficFusion and the software that power’s it is called Hyperjava. Now how does this help me, you say? Well for starters it helps with organizing your campaigns and the work that goes with that. The bottom line is that it also helps you move more product. Let me say this again, it helps you MOVE MORE PRODUCT!

Now, I’m not about to give away all the poop on Mike’s new offering. I couldn’t do it any justice anyway. That’s more writing than I want to do at one time. My suggestion is to go see Mike’s New Video. Take the time and check out the big bundle of helpful and profitable features in the product. Mike Filsaime’s Video explains it all!

If for no other reason than general curiosity, I’d head on over there. You’ll actually learn a few tricks just watching the Video.

Membership Sites Today

Thursday, September 11th, 2008

Hi Fellow Profit Masters… Randy here..

I’ll be doing a series of articles about Membership Sites. Why? Because marketers need to understand this lucrative method of producing income. There will be 15 articles in this series. I hope you can benefit from them. Many internet marketers already have….

The topics for successful member only websites are as varied today as…

  • short people
  • tall people
  • buying websites
  • unusual business ideas
  • selling stocks
  • paint ball
  • 2nd wives clubs
  • financial
  • dating
  • fitness
  • marketing

and countless mentoring and coaching sites on almost every topic imaginable and probably a few you can’t imagine or wouldn’t want to imagine.

It takes some work and certainly the right tools to set up a members-only website but the rewards (monetary as well as personal satisfaction) can be huge. Whatever you are passionately interested in or very adept at can be the topic of a members-only website today.

One of the first types of membership sties on the Internet was the online dating site. In the beginning, they were mostly populated with nerds, weirdoes and perverts but as the Internet matured the sites became popular among people from all walks of life. They have even progressed so far as to offer pre-screening of members. Most porn sites are membership only sites.

There are membership sites today that cover just about every area of human interests. Some offer informational or teaching material that is only able to be accessed by site members. Some membership sites are able to be viewed by non members but non-members are not allowed to participate in the activities or post to the message boards on the site. Sites that provide information to find work-at-home jobs, for example, can see the listing of jobs but cannot apply for the jobs unless they are members of the membership site.

There are membership sites that provide instruction is such things as how to play a guitar. The lessons are accessible only to members of the site, although those who are not members can view what subjects are being taught in the lessons.

Membership sites usually accept payment for membership fees by credit card or by personal check.

Stay tuned for Article #2 “Why Start a Membership Site?”

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PLR Content: A Business to Business Service Provider’s Best Friend

Wednesday, September 10th, 2008


Hi Fellow Profit Masters… Randy here

As a service provider to other businesses, you know all too well that in order to succeed you must set yourself apart from your competitors. One of the secrets to good business is to provide your customers with valuable information. A great way to do this is with quality, informative content in your marketing materials, including your website.

Potential customers come to your website looking for not only information about your services and rates, but also about you and the way you conduct business. Many service providers simply provide a service, perform the service and then receive payment. By providing your clients with bonus information, you set yourself apart from your competitors. When you give your clients more information than they are used to seeing, you also open the door for them to pass the word on about your business, which can lead to more money in your pocket.

You may be wondering, other than your services, just exactly what you can offer your clients in the form of content. Here are just a few examples to get the wheels turning. Dare to be brave and think of other unique ideas as well.

- Create a FAQ (Frequently Asked Questions) section on your website.
Use questions you have received in the past from your clients to compile this list or even use commonly asked questions that others in your line of business receive.

- Start a Newsletter or Email List
Create a monthly or weekly newsletter for your clients. You can utilize articles to give them information about their business market, things they might be interested to know that pertain to the services you offer, etc. You can also use the list to inform them of new services you add, special “list only” offers, and reviews of products they can use in their business.

- Compile a Freebie Just for Them
Create an eBook or special report that you can give away as a free gift whenever someone signs up for you list or hires you to complete a project.

Recommended:

Ready to boost your business above the competition, but don’t have time to focus on your client’s work AND write all that content? Try using PLR content. At All Marketing Content, you’ll receive 50 pieces of fresh, quality marketing content each and every month.

Google Chrome – Pros & Cons

Wednesday, September 3rd, 2008

Hi Folks… Randy here..

I just downloaded the beta of “Google Chrome”. I’ve been playing with it for a while and I like it a LOT! It has many strong points that fix problems that I’ve found in the Firefox browser from Mozilla. Some of these being the incompatibility with certain secure site that “required” the IE browser to work properly or at all. It does seem to display web page graphics like Firefox. This is a little disconcerting to me, since I try to write my own views. Since the IE browser is still the gold standard (although this may change with Google Chrome) I set my graphic placements so they’ll look the way I want them using IE. Firefox, and now Google Chrome, tend to offset my vertical spacing just enough to make my logos and headers slightly off vertically in relation to IE. This isn’t a major problem. I can adjust the layouts to produce consistant views.

What I do like is the bookmark bar at the top. I also like the fact that when you open a new tab, you get to pick from web sites you visit frequently, tabs you closed recently, web sites you’ve saved for some reason, and your favorite search engines. I don’t know about you, but there are certain sites I visit daily. This keeps me from searching my bookmarks each time I want to open a new site. I know, I’m lazy. But what the heck. Why reinvent the wheel?

Let’s talk about tabs. I can reorder my tabs! To change the order of the tabs displayed, simply click the tab you wish to relocate and drag it to its new location. How sweet is that. I don’t know how many times I wished I could move my IE tabs. Now how about this…You can move tabs to either a brand new tab or another open window.

  1. To move a tab into a new window, simply click and drag the desired tab out of the browser window. If successful, you see a thumbnail of the tab that you are moving.
  2. To move it to a different window, drag the tab from its original window to the top tab bar in its destination window. The tab should pop in automatically.

I got the last blurb right from Google Chromes Help Center, which I have found to be MOST useful!

Now let’s talk about the Address Bar. I doubles as a search box. Google Chrome also remembers sites you’ve visited before and makes suggestions. How cool is that! Well, OK, maybe not so cool since we’ve gotten used to search bars, etc. It is a neat feature. So is the ability to stop a web site from loading. Because Google Chrome is so speedy, another great feature, all you have to do is to click the “X” at the end of the bar. Usually this is a “right arrow” icon but when a page starts loading it turns into the “X”. Just click on it and the browser stops loading that site. Creating book marks is as simple as clicking the “star” icon just to the left of the site address. Easy as pie.

If your web site is misbehaving, you can whip out the Task Manager (Ctrl+Esc is the keyboard shortcut) and close down that tab without having to kill the browser. The Task Manager will also give you usage stats on the pages or tabs you have open. The “stats for nerds” link in the bottom left hand corner will even show you memory usage of other browsers you might have open. I like that.

There are tons of other goodies in this browser. I know I titled this post “Google Chrome – Pros & Cons” but all in all I’d have to say that there are more “Pros” than “Cons“. My advice is to wander on over to http://www.google.com/chrome and grab the download. Try it for yourself. Maybe we’ll talk about the Developer and Webmaster goodies later.