Archive for the ‘Web Content’ Category

Membership Sites Today

Thursday, September 11th, 2008

Hi Fellow Profit Masters… Randy here..

I’ll be doing a series of articles about Membership Sites. Why? Because marketers need to understand this lucrative method of producing income. There will be 15 articles in this series. I hope you can benefit from them. Many internet marketers already have….

The topics for successful member only websites are as varied today as…

  • short people
  • tall people
  • buying websites
  • unusual business ideas
  • selling stocks
  • paint ball
  • 2nd wives clubs
  • financial
  • dating
  • fitness
  • marketing

and countless mentoring and coaching sites on almost every topic imaginable and probably a few you can’t imagine or wouldn’t want to imagine.

It takes some work and certainly the right tools to set up a members-only website but the rewards (monetary as well as personal satisfaction) can be huge. Whatever you are passionately interested in or very adept at can be the topic of a members-only website today.

One of the first types of membership sties on the Internet was the online dating site. In the beginning, they were mostly populated with nerds, weirdoes and perverts but as the Internet matured the sites became popular among people from all walks of life. They have even progressed so far as to offer pre-screening of members. Most porn sites are membership only sites.

There are membership sites today that cover just about every area of human interests. Some offer informational or teaching material that is only able to be accessed by site members. Some membership sites are able to be viewed by non members but non-members are not allowed to participate in the activities or post to the message boards on the site. Sites that provide information to find work-at-home jobs, for example, can see the listing of jobs but cannot apply for the jobs unless they are members of the membership site.

There are membership sites that provide instruction is such things as how to play a guitar. The lessons are accessible only to members of the site, although those who are not members can view what subjects are being taught in the lessons.

Membership sites usually accept payment for membership fees by credit card or by personal check.

Stay tuned for Article #2 “Why Start a Membership Site?”

Want to get regular updates on this series? Then fill in the form below and I’ll nudge you when I post it:

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PLR Content: A Business to Business Service Provider’s Best Friend

Wednesday, September 10th, 2008


Hi Fellow Profit Masters… Randy here

As a service provider to other businesses, you know all too well that in order to succeed you must set yourself apart from your competitors. One of the secrets to good business is to provide your customers with valuable information. A great way to do this is with quality, informative content in your marketing materials, including your website.

Potential customers come to your website looking for not only information about your services and rates, but also about you and the way you conduct business. Many service providers simply provide a service, perform the service and then receive payment. By providing your clients with bonus information, you set yourself apart from your competitors. When you give your clients more information than they are used to seeing, you also open the door for them to pass the word on about your business, which can lead to more money in your pocket.

You may be wondering, other than your services, just exactly what you can offer your clients in the form of content. Here are just a few examples to get the wheels turning. Dare to be brave and think of other unique ideas as well.

- Create a FAQ (Frequently Asked Questions) section on your website.
Use questions you have received in the past from your clients to compile this list or even use commonly asked questions that others in your line of business receive.

- Start a Newsletter or Email List
Create a monthly or weekly newsletter for your clients. You can utilize articles to give them information about their business market, things they might be interested to know that pertain to the services you offer, etc. You can also use the list to inform them of new services you add, special “list only” offers, and reviews of products they can use in their business.

- Compile a Freebie Just for Them
Create an eBook or special report that you can give away as a free gift whenever someone signs up for you list or hires you to complete a project.

Recommended:

Ready to boost your business above the competition, but don’t have time to focus on your client’s work AND write all that content? Try using PLR content. At All Marketing Content, you’ll receive 50 pieces of fresh, quality marketing content each and every month.

Google Chrome – Pros & Cons

Wednesday, September 3rd, 2008

Hi Folks… Randy here..

I just downloaded the beta of “Google Chrome”. I’ve been playing with it for a while and I like it a LOT! It has many strong points that fix problems that I’ve found in the Firefox browser from Mozilla. Some of these being the incompatibility with certain secure site that “required” the IE browser to work properly or at all. It does seem to display web page graphics like Firefox. This is a little disconcerting to me, since I try to write my own views. Since the IE browser is still the gold standard (although this may change with Google Chrome) I set my graphic placements so they’ll look the way I want them using IE. Firefox, and now Google Chrome, tend to offset my vertical spacing just enough to make my logos and headers slightly off vertically in relation to IE. This isn’t a major problem. I can adjust the layouts to produce consistant views.

What I do like is the bookmark bar at the top. I also like the fact that when you open a new tab, you get to pick from web sites you visit frequently, tabs you closed recently, web sites you’ve saved for some reason, and your favorite search engines. I don’t know about you, but there are certain sites I visit daily. This keeps me from searching my bookmarks each time I want to open a new site. I know, I’m lazy. But what the heck. Why reinvent the wheel?

Let’s talk about tabs. I can reorder my tabs! To change the order of the tabs displayed, simply click the tab you wish to relocate and drag it to its new location. How sweet is that. I don’t know how many times I wished I could move my IE tabs. Now how about this…You can move tabs to either a brand new tab or another open window.

  1. To move a tab into a new window, simply click and drag the desired tab out of the browser window. If successful, you see a thumbnail of the tab that you are moving.
  2. To move it to a different window, drag the tab from its original window to the top tab bar in its destination window. The tab should pop in automatically.

I got the last blurb right from Google Chromes Help Center, which I have found to be MOST useful!

Now let’s talk about the Address Bar. I doubles as a search box. Google Chrome also remembers sites you’ve visited before and makes suggestions. How cool is that! Well, OK, maybe not so cool since we’ve gotten used to search bars, etc. It is a neat feature. So is the ability to stop a web site from loading. Because Google Chrome is so speedy, another great feature, all you have to do is to click the “X” at the end of the bar. Usually this is a “right arrow” icon but when a page starts loading it turns into the “X”. Just click on it and the browser stops loading that site. Creating book marks is as simple as clicking the “star” icon just to the left of the site address. Easy as pie.

If your web site is misbehaving, you can whip out the Task Manager (Ctrl+Esc is the keyboard shortcut) and close down that tab without having to kill the browser. The Task Manager will also give you usage stats on the pages or tabs you have open. The “stats for nerds” link in the bottom left hand corner will even show you memory usage of other browsers you might have open. I like that.

There are tons of other goodies in this browser. I know I titled this post “Google Chrome – Pros & Cons” but all in all I’d have to say that there are more “Pros” than “Cons“. My advice is to wander on over to http://www.google.com/chrome and grab the download. Try it for yourself. Maybe we’ll talk about the Developer and Webmaster goodies later.

“Search Engine–Trusted” Backlinks are the Key to “Top 10″ Rankings

Wednesday, August 29th, 2007

Hi Fellow Profit Masters…. Randy here..
This is a great article about linking and backlinks. If you expect to get any sort of ranking by the Search Engines, you’ll do well to follow James Martell through this article for some great hints to improving page ranking and your SEO.

“Search Engine–Trusted” Backlinks are the Key to
“Top 10″ Rankings

By James Martell

FREE “SEO for NON-TECHIES” MP3 Mini-Course Offers A Systematic Approach to Developing Backlinks

The truth is, there is no mystery to ranking high in the search engine returns, where your site simply must reside if online exposure and the profitability this prompts is your goal.

Believe it or not, there is a real method to the search engine madness and top 10 rankings can be achieved by any Webmaster.

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Content Management

Saturday, May 26th, 2007

Hi Fellow Profit Masters… Randy here..

As an old, and I mean old, IT practitioner, I tend to be a techie by nature. Most marketers are not, I think. This post is a little on the techie side. But, if you’re going to market on the net, you need to know something about html, java, and a few other tools to get your message out. Here’s my latest venture into the tech side of the net…….

I’ve been working on updating my main website. I found that updating content was becoming a chore, with trying to keep Profit Masters updated at the same time and so forth. I’ve been looking for a solution. I found Content Management. It’s not a new concept. There are a number of systems for Content Management out there. I looked around and tried a few. In my search to find a system that worked for me I learned the following:
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